In Japan, Daikokuten , literally, god of great Darkness or Blackness, is one of the Japanese Seven Gods of Fortune. Daikoku is clad in Japanese robes and has a benign and smiling countenance. Daikoku is variously considered to be the god of wealth, or of the household, particularly the kitchen. He is recognized by his wide face, smile, and a flat black hat. He is often portrayed holding a golden mallet called a Uchide Nokozuchi, otherwise known as a magic money mallet, and is seen seated on bales of rice, with mice nearby (mice signify plentiful food).

Daikoku's images enjoys an exalted position as a household deity in Japan. Daikoku's association with wealth and prosperity gave rise to a strange custom known as Fuku-nusubi. This custom started with the belief that he who stole divine figures (gods and goddesses) was assured of good fortune, if not caught in the act of stealing. In the course of time stealing of divine images became so common a practice in Japan that the Toshi-no-ichi or the ‘year-end-market’ held in the Asakusa Kannon temple became the main venue of the sale and disposal of such images by the fortune-seekers. Many small stalls were opened where articles including images of Daikoku or Mahakala were sold on the eve of New Year celebrations