Titled "Be persistent and never give up", this Cultural Revolution poster image depicts ordinary citizens are associating themselves with the People's Liberation Army soldiers, and be part of the PLA extended army base. During Cultural Revolution, Mao encouraged all citizens to learn from the PLA soldiers and to become self sacrificing citizens. In this poster, it depicts people gathered around the PLA solider and studying Mao's Theory. This poster was originated from a Chinese Watercolor painting titled "Be persistent and never give up" by an artist named Liu Bo Rong. Published by Shanghai Xihua Publishing house and distributed by Shanghai Art Printing Company, first edition printed in September 1974 and second edition printed in October 1974. Size: 30" L by 21" W.